Check list for founders of a new business
21 Questions that you should ask yourselves!
- Is there a demand for my products or services?
- How big is the target group or the sales potential for my product or my services?
- Do similar offers exist in the market?
- Does my business idea have the "knack" that distinguishes it from similar offers?
- What do friends / acquaintances and businessmen think of my product / my services?
- What do my services / my product cost?
- What expenses do I incur to sell the product / the services?
- Do I have to generate cost-intensive additional auxiliary services?
- Can I expand my range of goods or service package on the medium term?
- Do I have to overcome particular legal or bureaucratic hurdles?
- What advertising do I need to reach my target group?
- Who are my competitors?
- What do similar products / services cost there?
- What is the service life of my product?
- How often does a customer make use of my services?
- How high are my start-up costs and how long is my dry spell?
- Are there comparable branches which I can orientate myself by?
- How could the future development be in my branch?
- Where are the hidden risks?
- Do I possibly have to depend on a few key customers?
- What contacts and connections help me? Do I already have potential customers?
